Challenge:

  • Develop a system for training new Graduate School communications interns
  • All interns work from a different building, and I am not involved in the hiring process, so the training system needs to be self-sustaining
  • Provide a quick reference for commonly checked items, such as color palettes

Audiences:

  • Graduate School student staff charged with communications responsibilities
  • Graduate School staff, particularly those who supervise communications students

My Role:

  • Source content from MSU brand guidelines
  • Create additional unit-specific content
  • Develop and design brand guide
  • Design and assemble desktop reference guides, which stand in easel-style jewel cases
Graduate School brand guide and tabletop resource