For the second full day of South by Southwest, I chose to focus on sessions that focused on individuals and their careers, rather than office work. I’ll admit, part of this was weather related. It is rainy and chilly here (for Texas), and my thinking was that...
Today was the first full-day of the South by Southwest (SXSW) Interactive conference in Austin, Texas. As always, the conference this year is big – huge actually. The toughest element can be deciding which presentations to see. Last year I made the mistake of...
I was fortunate enough to be able to travel to California to see our Spartans play in the Rose Bowl. Seeing the Spartans play in the Rose Bowl in person, and seeing the Rose Parade, have both been on my bucket list for as long as I can remember. I grew up watching the...
As I write this I’m sitting on my couch, waiting for the big MSU vs. North Carolina basketball game to start on ESPN. Even with the game, and all the #BreslinLockdown buzz, I’m distracted by work. I’m STILL thinking about the great social media...
Engaging Social Media to Improve Graduate School Services On December 4, 2013, Karen Klomparens, Associate Provost for Graduate Education and Dean of the Graduate School at Michigan State University, and Karen DePauw, Vice President and Dean of Graduate Education at...
This is the fourth post in a series on monitoring and listening techniques for social media. Read more in Listen Up! Part 1: Search Basics, Listen Up! Part 2: Keywords and Operators, and Listen Up! Part 3: Create Alerts for Your Brand. How to Use IFTTT to Create an...
This is the third post in a series on monitoring and listening techniques for social media. Read more in Listen Up! Part 1: Search Basics, and Listen Up! Part 2: Keywords and Operators. How to Efficiently Monitor References to Your Brand The list of keywords, both...
This is the second post in a series on monitoring and listening techniques for social media. Read more in Listen Up! Part 1: Search Basics. How to Search on Social Media with Advanced Techniques In order to be strategic (and efficient) with your social media...
How to Search on Social Media One of the most often misunderstood qualities of social media is that it should be a conversation tool. Too often individuals and organizations use social media to broadcast announcements and opinions without paying any attention to what...
One of my favorite MSU memories from undergrad was when I accidentally stumbled on the traditional first singing of the alma mater by the Spartan Marching Band while out on a walk my senior year. No one from the dorm was interested in a walk, so I was alone with my...