Challenge:

  • Create a program book to provide information to attendees
  • Highlight the accomplishments of awardees
  • Accommodate advertising from various companies, used to offset event costs

Audience:

  • 2015 Spartan Crystal Ball attendees
  • Event sponsors
  • Future sponsor and auction donor prospects

My Role:

  • Create ad size guide for dissemination to sponsors
  • Design publication and layout
  • Source stock photos for space filler