How to Search on Social Media One of the most often misunderstood qualities of social media is that it should be a conversation tool. Too often individuals and organizations use social media to broadcast announcements and opinions without paying any attention to what...
One of the most interesting sessions I was able to review from SXSW was a session explaining recent research from the Poynter Institute. Their research investigated how individuals interact with content on iPads – what articles they look at, which ones they...
As many of you know, I am currently pursuing my masters in public relations. For a class this spring I was charged with writing a literature review based on any theory in public relations academia. The catch: it had to relate to our current or proposed future career...
