Jun 15, 2011 | Blog
As many of you know, I am currently pursuing my masters in public relations. For a class this spring I was charged with writing a literature review based on any theory in public relations academia. The catch: it had to relate to our current or proposed future career...
Jan 11, 2011 | Blog
In honor of the BCS National Championship game last night, I’d like to recommend Jay Baer and Amber Naslund’s post comparing social media team members to football teams. Although written for the corporate world, there is some good stuff in here that can...
Jan 11, 2011 | Blog
As we proceed in to 2011, many alumni clubs and organizations are in the process of changing leadership. Whether this change is a new president or a new committee chairperson, boards and individuals should see this transition time as an opportunity. In addition to...
Mar 5, 2010 | Blog
Many large organizations (and some small ones too) create sets of talking points for their board and members to refer to when discussing the club. This is a great idea! It helps ensure that everyone is “on message” and the views of the organization are...
Feb 24, 2010 | Blog
As a quick introduction to readers who may not be familiar with Twitter, let me offer a brief explanation. Twitter is a micro-blog. People who use Twitter post “tweets” that are 140 characters or less in length. This limit is set to accommodate the 160...
